Privacy policy

When you send an enquiry, request a callback or test drive, sell a vehicle, request a part exchange or enquire about warranty, MOTs, servicing or repairs, we collect the details you provide. These can include your name, email address, telephone number and message.

Vehicle enquiries may include a registration number, make, model, derivative, year, fuel type, mileage, the vehicle you are interested in and your comments. Booking enquiries may also include your preferred date and time and information about a fault or repair. Please avoid including sensitive personal information in free-text fields.

When you use the website, hosting and security providers may process technical information such as your IP address, browser and device information, request details and security logs. Registration lookups send the registration you enter through our vehicle-information service. Vehicle details may also appear in the page URL, so take care when sharing a link.

We use your information to respond to enquiries, discuss vehicles and valuations, arrange appointments and provide services you request. Where this involves steps you ask us to take before entering a contract, or fulfilling a contract, we rely on that contractual purpose.

We also use information where necessary for our legitimate interests in managing customer communications, operating and securing the website and preventing spam or misuse, taking your rights into account. Where applicable, we use information to meet legal obligations, such as keeping transaction records or responding to lawful requests.

Required form fields help us respond to you or process your request. If you do not provide them, we may be unable to handle the enquiry. Submitting an enquiry is not a subscription to marketing communications. The website does not make automated credit or purchasing decisions about you.

Website enquiries are sent through DealerPal’s website and enquiry infrastructure to the dealership. Hosting, technical support and email providers process information needed to operate the site and deliver or manage correspondence. Our contact email uses Gmail, provided by Google.

Google reCAPTCHA helps protect forms and vehicle lookups against automated abuse. It may process device, network and interaction information under Google’s privacy policy. Google Maps is embedded to display our location and may receive technical information when it loads.

If you choose WhatsApp, Google, AutoTrader or another external link, you interact with that provider under its own privacy terms. Information needed to arrange a warranty or other requested service may be shared with the relevant provider when you proceed. We do not sell your personal information.

This website does not currently use advertising pixels or a separate analytics tracker. Embedded services, including Google Maps and reCAPTCHA, may use cookies or similar technologies and process information when loaded.

You can manage cookies through your browser settings. Blocking cookies or external services may affect maps, security checks or form submission. You can also contact us directly by telephone or email. Google explains its processing at policies.google.com/privacy; WhatsApp’s privacy information is available at whatsapp.com/legal/privacy-policy.

Retention depends on the purpose of the record. We consider whether your enquiry remains active, whether it leads to a purchase or service, any continuing warranty or customer-support needs, legal record-keeping obligations and the need to address complaints or disputes. Information should not be retained longer than necessary for those purposes.

Contact us to ask about the retention period applying to your particular information or to request deletion. Some records may need to be retained to meet legal obligations or resolve a dispute.

The site uses server-side enquiry handling and anti-spam checks. Please do not send payment-card details, passwords or identity documents through general enquiry forms. No online service can guarantee absolute security.

Providers such as Google, DealerPal’s infrastructure providers and WhatsApp may process information outside the UK. The location and safeguards depend on the service and its arrangements. You can ask us for details of the providers and transfer safeguards applying to your information.

Depending on the circumstances, you can ask to access or correct your information, request deletion or restriction, object to processing based on legitimate interests, and request a portable copy where the relevant conditions apply. Where processing relies on consent, you can withdraw it without affecting earlier lawful processing.

Contact us using the details below to exercise your rights. We may need to confirm your identity before responding. If you are unhappy with how we handle your information, please raise your concern with us. You can also complain to the Information Commissioner’s Office at ico.org.uk/make-a-complaint.

We may update this notice when our website or processing changes. The date above identifies the latest revision. This notice covers this dealership website; external websites have their own privacy notices.